Microsoft adCenter Blog and Forum Community Official support blog and forum community for the users of Microsoft adCenter

Home > Forums > adCenter Analytics > Where Can I find Referrals... Subscribe RSS

Where Can I find Referrals From Other PPC campaigns?

• 08-09-2008 7:19 PM

  • spinfast
  • 
  • 
  • Joined on 06-25-2008
  • Posts 4

  Where Can I find Referrals From Other PPC campaigns?

  • Reply
  • Contact

  We'd really like to use AdCenter Analytics more but we're having a hard time with a couple features. First, where do we find the number of referrals from PPC campaigns, including Yahoo Sponsored Search, Adwords and AdCente? We can break down the 'Inbound Referrals" section but the most we see that has anything even appearing like a paid lead is from pagead2.goodsyndication.com.

  As an SEO Seattle company we manage numerous PPC accounts, many of which we've requested Adcenter Analytics be added to. When should we expect analytics to be added to these other accounts? We requested them months ago. Thanks. 

  
  

   

  Filed under: PPC, Analytics, seo seattle, google, campaigns

  Categorized as:

• 08-11-2008 11:43 AM In reply to

  • Brian Decker - MSFT
  • 
  • 
  • Joined on 03-17-2008
  • Posts 31

  Where Can I find Referrals From Other PPC campaigns?

  • Reply
  • Contact

  HI,

   To find out how many referrals for PPC campaigns you are getting, you need to setup the campaigns to be tracked inside Analytics.  If you go to the control panels for the profile in question, select manage campaigns, and then click on "Paid Search Campaigns", you should be able to import your Yahoo and Google campaigns.  There is a seperate section in "Manage Campaigns" for importing your AdCenter campaigns.   Once you have set this up, you'll be able to see how many referals you are getting from your different PPC campaigns.

   With out setting those up, you would only see the referals by search engine, as Analytics will not differentiate PPC inbound clicks from any other inbound click from a search engine.

   

  Brian

  Brian Decker - MSFT