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Quality Score Issue

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  • 04-23-2008 2:34 AM

    • KevinS
    • Top 200 Contributor
    • Joined on 04-23-2008
    • Posts 1
    Quality Score Issue

     

    Greetings to all as this is my first post. 

    Is there such thing as an account quality score? If so, can anyone please verify that if you have even one keyword or ad with a bad quality score your account quality score can be damaged?

     Cheers,

    Kevin

  • 04-24-2008 5:04 PM In reply to

    Quality Score Issue

    Hi Kevin,

    Today, we do not have a quality score that is available to customers in the UI.   However, we do evaluate the quality of queries to ads to landing pages.  Advertisers should work to ensure that there is an overall high-quality experience, even at the keyword level.  Poor query-ad-landing page is also a measure of poor relevance that will inhibit ads from showing up higher in the listings.

    Thank you,

    Brian H - MSFT

     

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